a) Technical aspects: Well, there is absolutely no escape from this. Website appearance and quality is the first and foremost important factor. There has to be very stringent quality parameters applied to make the website crisp, interesting and user-friendly. Website loading time is one of the major key factors of SEO Friendly Website. Studies have found that if the web pages take more than three to four seconds to load then the users certainly lose the interest and never turn back. It will drastically drop the footfalls and naturally your ranking will also hamper.

b) Build the links “naturally”: It is one of the main factors of SEO friendly website. The keywords have to appear in the natural flow and never look pasted unnaturally to attract links. Never try to unnecessary stuff them in order to optimize it. They should gel with the language and grammar of the website content. Broken links or error 404 will annoy the users most.

c) Content quality: It is also one of the key factors of SEO friendly website, but usually gets a back seat. People pay much attention to the look and feel and ignore the verbatim. Language, spelling mistakes, grammatical errors and irrelevant sentences make the website shabby and unattractive. There will be less number of visitors and in turn it will affect the ranking.